Monday, May 21, 2018

PR Pros Team Up to Help Brands Overcome Marijuana Marketing Challenges

More than 60 percent of Americans support marijuana legalization – a figure that has nearly doubled since 2000. Nine states and Washington D.C. allow recreational use, and 30 states have comprehensive medical marijuana programs. You’d think with this level of support and access, promoting a cannabis company would be a breeze. But thanks to federal prohibition and ever-changing state regulations, it can be a frustrating task. Cannabis companies are mostly barred from traditional means of…

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